Retail's holiday season begins earlier and earlier every year it seems and this year it was no different with sets and collections being live since early September. 

I always love seeing what gift sets beauty brands put out for the holiday season; I love seeing the different themes, collaborations and assortments that are released but maybe that is just the beauty industry worker in me. 

This year it seems that a lot of brands are going with their hero products in limited edition shades, or best selling assortments in fun packaging. They're leaning into seasonal scents and flavors, with minimal 'holiday' packaging & using more of that winter vibe. 

With the Sephora sale coming up (more on that later this week), I wanted to highlight some of what I think are the best gift sets to give someone (or yourself) this holiday season. 

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